Broker Check
Matt Bell

Matt Bell

Managing Director

Matt started in the business right after graduating Texas Tech in 2001 with a degree in Marketing.  He moved to Addison, Texas and began work for Jackson National Life as a Wholesaler of a new product line called “Equity Index Annuities”.  After the market crash in 2001, he became a personal financial advisor working for Jefferson Pilot.  In 2004, he found an opportunity to get back into wholesaling Fixed Index Annuities at Life Insurance Company of the Southwest and jumped at the opportunity.  Within 18 months of starting on the NLG Sales Desk, he was promoted to Regional Sales Director in the Independent Channel to develop a scratch region in Northern California in Jan. 2006.  With early success there, he was promoted to Regional Vice President for the Florida Region in 2007 where he specialized in development of our 403b/457 markets throughout Florida and the Southeast until 2014.  In March of 2014, Matt took a national role as the NLFA Annuity Director for the Career Distribution channel.

In 2020 during COVID-19, Matt was a crucial member of the Affiliated Product training team that transitioned from in-person training to virtual training, practically overnight.  In May 2021, Matt accepted an opportunity to work more closely developing agents and working in the field with clients in the Texas Agency, in Southlake, TX.  Matt has been with National Life for 17 years and is proud to have been a part of the unprecedented growth of our fine company.  Matt looks forward to many more years of dedicated service in his new position on the field.

When he is not working Matt loves to spend quality time with his family in McKinney, TX: his wife, Ammie, and his two boys, Mason, and Kellen.

Matt Bell is a Registered Representative and Investment Adviser Representative of and offers securities solely through Equity Services, Inc. (ESI), Member FINRA/SIPC, 950 E. State Highway 114 Suite 140, Southlake, TX 76092 (817) 310-4700.  National Life Group is a trade name of National Life Insurance Company, Montpelier VT, Life Insurance Company of the Southwest, Addison TX and their affiliates.  Each company of National Life Group is solely responsible for its own financial condition and contractual obligations.  Life Insurance Company of the Southwest is not an authorized insurer in New York and does not conduct insurance business in New York .  ESI is an affiliate of National Life Insurance Company and is independent of all other entities.                                                                                                                                                            TC123119(0921)1